In our latest white paper, Thematic Services: the future of OTT? we explore the rise of thematic OTT services and discuss the opportunities and challenges they face.
The white paper features the results from Digital TV Europe’s Annual Industry survey 2020, where industry experts share their opinion on the relative appeal of specialist streaming, including what they think leads consumers to sign up to a subscription service, and how likely thematic services are to attract customers.
Independent analysis firm Omdia also share original research giving a unique consumer perspective on thematic OTT services, alongside forecasts on consumption and revenue share. We also look into how strategic marketing and technical agility can enable thematic OTT services to penetrate global markets and build a sustainable business. And María José Revaldería, Director General of FlixOlé provides an insight into the conception and growth of the Spanish Cinema streaming service. María also offers advice to others considering launching a thematic OTT service.
Register your details here to receive the white paper, Thematic Services: the future of OTT? in your inbox today.
To find out more about Magine Pro’s thematic OTT partners, including FlixOlé, PassionFlix and Docsville head to our experience page. You can find out more about our flexible OTT solutions and how we can help you build and launch a successful OTT business here.
Don’t forget to subscribe to the Magine Pro e-newsletter to stay up-to-date with our latest news, partners, products, and to find out which industry events we’ll be attending next. You can book in a meeting now on our events page; meet the team and demo our OTT services firsthand.
Ahead of the SportsPro OTT Summit last month, Magine Pro’s CCO, Luke Boyle sat down with SportsPro Media to offer his thoughts on streaming success.
In the Q&A, Luke discusses among other things the hurdles still to cross before digital overtakes linear distribution, and the lessons Sport can take from other genres in regards to commercialising OTT services. Luke also talks about the challenges of dealing with scale – a hot topic for fast-growing video services.
“Don’t overcomplicate the deliverables. The absolute essential for all OTT platforms is the quality of the stream, and ease to navigate to viewing experiences for the end-user.” – Luke Boyle.
Head over to the SportsPro Media website to read Luke’s Q&A on streaming success in full.
About Luke Boyle
Luke Boyle is the CCO of Magine Pro, which enables partners operating globally to build thriving OTT businesses with live and Video-On-Demand platforms. He is responsible for business development, marketing and account management functions.
Luke has over 25 years of experience in sports, holding senior roles at Sportcal, Sportbusiness, Civolution, Kantar and the Press Association. More recently, Luke has worked in the sports OTT sector, running business development activities for NeuLion (now Endeavor Streaming) in the EMEA and APAC regions.
If you missed the SportsPro OTT Summit in Madrid last week and would like to learn more about Magine Pro’s video services, and particular how we can help you build your own OTT business, get in touch. You can find out more about Magine Pro’s streaming success stories and our solutions here.
Don’t forget to subscribe to the Magine Pro newsletter to stay up-to-date with our latest news, products, and to find out which industry events we’ll be attending next. You can book in a meeting now on our events page, meet the team and demo our video services firsthand.