Ahead of the SportsPro OTT Summit last month, Magine Pro’s CCO, Luke Boyle sat down with SportsPro Media to offer his thoughts on streaming success.
In the Q&A, Luke discusses among other things the hurdles still to cross before digital overtakes linear distribution, and the lessons Sport can take from other genres in regards to commercialising OTT services. Luke also talks about the challenges of dealing with scale – a hot topic for fast-growing video services.
“Don’t overcomplicate the deliverables. The absolute essential for all OTT platforms is the quality of the stream, and ease to navigate to viewing experiences for the end-user.” – Luke Boyle.
Head over to the SportsPro Media website to read Luke’s Q&A on streaming success in full.
About Luke Boyle
Luke Boyle is the CCO of Magine Pro, which enables partners operating globally to build thriving OTT businesses with live and Video-On-Demand platforms. He is responsible for business development, marketing and account management functions.
Luke has over 25 years of experience in sports, holding senior roles at Sportcal, Sportbusiness, Civolution, Kantar and the Press Association. More recently, Luke has worked in the sports OTT sector, running business development activities for NeuLion (now Endeavor Streaming) in the EMEA and APAC regions.
If you missed the SportsPro OTT Summit in Madrid last week and would like to learn more about Magine Pro’s video services, and particular how we can help you build your own OTT business, get in touch. You can find out more about Magine Pro’s streaming success stories and our solutions here.
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