WEBINAR | Why partnerships are key to delivering online video growth
In a fiercely competitive market, no online video service can succeed on its own; partnerships have become essential. The online video space in the past years has seen a rise in partnerships of various forms, including those that mimic the pay-TV platform as a content aggregator but with a higher degree of flexibility and openness.
In our latest webinar, Magine Pro and Omdia are joined by experienced OTT operator, CEO and founder of Paus, Rishi Kapoor, to discuss how partnerships can drive discoverability, customer acquisition and growth for online video services.
The session features:
- A first look at Omdia’s research, on behalf of Magine Pro, that reviews the online video market and the rise in partnerships, including how Virtual pay-TV services selectively aggregate to differentiate.
- How Telcos are currently leading in the aggregation of SVOD services.
- The advantages of strategic brand partnerships for improved online video service discoverability, acquisition and growth.
- Expert OTT operator shares insights and experiences of partnerships.
Duration: 1 hour
WATCH THE WEBINAR ON-DEMAND NOW
Webinar speakers include:
Matthew Wilkinson is CEO of Magine Pro, which enables partners operating globally to build thriving OTT businesses with live TV and Video-On-Demand platforms. Matthew is responsible for the sales, innovation, delivery, and development of the Magine Pro product globally.
Matthew has over 18 years of experience in Telecom & IT, working with clients in the IT & Cloud, and Media Domains, with deep experience in software development & delivery, SaaS and enterprise solutions, and previously held various leadership roles in strategy & delivery.
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Rishi is an experienced professional in film distribution both UK and Internationally. A former executive at Sony Pictures, Universal Studios, Warner Bros. and Disney. After many years working on distribution deals with Netflix, Amazon and Apple, he turned his attention to the Independent film space, supporting independent filmmakers at paus.tv.
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As part of Omdia’s media and entertainment team, Tony Gunnarsson covers the global online video sector, with a specific interest in direct-to-consumer video services, across both subscription and transactional video, as well as online video aggregation.
His main research interests are in the premium, paid-for subscription online video (SVOD). Tony provides analysis of the key developments in the global online video market, consumer insights, and business intelligence.
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Watch On-Demand: Why partnerships are key to delivering online video growth
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To learn more about Magine Pro’s partners, including Paus, head to our experience page. You can find out more about our flexible OTT solutions and how we can help you build and launch a successful OTT business here.
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