WEBINAR | OTT Discovery: Expert insights on how to stand out amongst the crowd

In 2021, online video is firmly at the centre stage of a global audio-visual industry that was once dominated by pay-TV and physical home video. The rapid propagation of online video services means it’s a more competitive market for up-and-coming OTT services than ever before. 

Watch our latest webinar, where we explore how today’s audiences discover new online video services and content and what OTT providers can do to stand out amongst the crowd.

Join Magine Pro, Omdia, Digital TV Europe and experienced OTT operators for in-depth analysis and discussion on consumer behaviours around online streaming services and content discoverability, based on original research by Omdia on behalf of Magine Pro.

The session features:

  • A first look at Omdia’s research into consumer behaviour and discoverability.
  • How consumer behaviour is evolving; the key trends and differences between European countries and the US.
  • How today’s audiences are discovering new online video services and content, and what OTT operators can do to influence how customers behave.
  • Expert OTT operators share their experiences of improving service and content discoverability and discuss the opportunities and challenges for new operators.

WATCH WEBINAR NOW

Webinar speakers include:

Matthew Wilkinson is CEO of Magine Pro, which enables partners operating globally to build thriving OTT businesses with live TV and Video-On-Demand platforms. Matthew is responsible for the sales, innovation, delivery, and development of the Magine Pro product globally.

Matthew has over 18 years of experience in Telecom & IT, working with clients in the IT & Cloud, and Media Domains, with deep experience in software development & delivery, SaaS and enterprise solutions, and previously held various leadership roles in strategy & delivery.

___________________________________________________________________________________

 

Rishi is an experienced professional in film distribution both UK and Internationally. A former executive at Sony Pictures, Universal Studios, Warner Bros. and Disney. After many years working on distribution deals with Netflix, Amazon and Apple, he turned his attention to the Independent film space, supporting independent filmmakers at paus.tv.

___________________________________________________________________________________

Sophie has worked in the film industry for the past 20 years. She has worked in international sales and production for Canal + España (Sogepaq) and in 2011, she joined Mercury Films selling a catalogue of more than 8,000 films. In 2017, Sophie participated in the creation of FlixOlé and has been linked to the project ever since. ___________________________________________________________________________________

As part of Omdia’s media and entertainment team, Tony Gunnarsson covers the global online video sector, with a specific interest in direct-to-consumer video services, across both subscription and transactional video, as well as online video aggregation.

His main research interests are in the premium, paid-for subscription online video (SVOD). Tony provides analysis of the key developments in the global online video market, consumer insights, and business intelligence.

___________________________________________________________________________________

Stuart is Editor of Digital TV Europe and digitaltveurope.com, the leading source for news and analysis on the digital video business internationally.

With 20 years’ experience as a leading journalist covering pay TV and digital media, Stuart is an authority on topics ranging from the growth of OTT TV, multiscreen and multi-play offerings to the IP-based convergence of video and data services.

Stuart is a familiar face on the industry conference circuit as a moderator.

___________________________________________________________________________________

 

Watch the webinar: OTT Discovery: Expert insights on how to stand out amongst the crowd

Run time: 69 minutes

_____________________________________________________________________________________

You can also download our latest white paper now, OTT Discovery: How to stand out amongst the crowd, which features Omdia’s full report, as well as, an overview of product features and marketing essentials for new online streaming services to drive awareness, cultivate brand credibility and trust and increase conversion rates.

To find out more about Magine Pro’s partners, including FlixOlé and paus head to our experience page. You can find out more about our flexible OTT solutions and how we can help you build and launch a successful OTT business here.

Subscribe to the Magine Pro e-newsletter to stay up-to-date with our latest news, partners, products, and find out which industry events we’ll be attending next.

Share post
Share On Facebook
Share On Linkedin
Contact us

Seasons Greetings from our CEO, Matthew Wilkinson

A year ago, we were all hoping that the new decade would bring us new opportunities and challenges. Still, none of us could have foreseen how extreme & personal those challenges would be. Each one of us, every industry, every geography, culture has been impacted. The media sector has seen the impact at both ends…

Read More

Luke Boyle on OTT & the future of sports broadcasting

Magine Pro’s CCO, Luke Boyle shares his thoughts on the current climate and what he thinks the future has in store for sports OTT.  Usually, at this time of year, we would be heading back from several international trips to glorious places such as Monaco and Madrid, having attended some of the biggest sports broadcast…

Read More

Sports OTT: Live Sports Streaming & Video Delivery

You just won the exclusive rights for a highly in-demand football league and are looking to stream the games live for your fan base. Question is, do you have the technology platform for sports OTT to make it a success as your fan base starts to grow and incoming demands increases?  In this blog post…

Read More

Finding the UX/UI Sweet Spot: Designing a template for VOD and Live TV services

Today’s viewers can enjoy a wide variety new digital video-on-demand and live TV services on a range of different platforms. At MaginePro, we enable content owners and service providers to effectively engage their viewers by offering a series of customizable UX templates that meet their business needs and user expectations. Our templated solutions are designed…

Read More

Finding the right customer service setup for your OTT service

Customer care is an integral part of operations at Magine Pro. We know from experience that great customer service builds trust and loyalty, which ultimately reduces churn and can even encourage customers to make additional purchases, such as package upgrades, later on. It’s important for any OTT service to maintain a high level of customer…

Read More

Draken Film to host the Göteborg Film Festival 2022 online

The Nordic region’s largest film festival, Göteborg Film Festival, is set to return this year between 28th January – 6th February in cinemas and online through their digital service, Draken Film, hosted on the Magine Pro platform. Due to the pandemic, last year’s 2021 edition of the Film Festival became an almost exclusively digital event.…

Read More

NFTs provide a new model for video monetization through OTT

Magine Pro partner, Paus is partnering with award-winning filmmakers to sell exclusive NFTs of their films – giving buyers the chance to be part of movie history. “Paus NFTs provides a new model for distribution and monetization that cinema has never seen before,” said Rishi Kapoor, CEO of Paus. Going forward, following the launch of…

Read More

How search aggregators benefit streaming services & the consumer

Discoverability is essential for online video streaming services today, where competition is high. And there are many ways to increase awareness and visibility of your content and service, including well-thought-through marketing strategies and campaigns that can build a strong online presence. Partnerships are also a fantastic way to extend marketing efforts and boost discovery. Streaming…

Read More

eBook | Film OTT: The ultimate guide to launching a successful streaming service

Download our latest free eBook, Film OTT: The ultimate guide to launching a successful film-focused streaming service, now. As more viewers sign up to services looking to watch what they want and when they want, VOD content, in particular, is in high demand. Our latest ebook looks at how content owners can maximise and successfully…

Read More

paus partners with Raindance Film Festival & offers access to incredible films

Magine Pro’s partner paus has partnered with the Raindance Film Festival this year to enable award-winning filmmakers the opportunity to premiere their work on the paus service.  The partnership means paus users can now discover over 200 unique films in a series of 24-hour windows during the run-up to the Raindance Film Festival (between 27th…

Read More

Seasons Greetings from our CEO, Matthew Wilkinson

A year ago, we were all hoping that the new decade would bring us new opportunities and challenges. Still, none of us could have foreseen how extreme & personal those challenges would be. Each one of us, every industry, every geography, culture has been impacted. The media sector has seen the impact at both ends…

Read More

Luke Boyle on OTT & the future of sports broadcasting

Magine Pro’s CCO, Luke Boyle shares his thoughts on the current climate and what he thinks the future has in store for sports OTT.  Usually, at this time of year, we would be heading back from several international trips to glorious places such as Monaco and Madrid, having attended some of the biggest sports broadcast…

Read More

Sports OTT: Live Sports Streaming & Video Delivery

You just won the exclusive rights for a highly in-demand football league and are looking to stream the games live for your fan base. Question is, do you have the technology platform for sports OTT to make it a success as your fan base starts to grow and incoming demands increases?  In this blog post…

Read More

Finding the UX/UI Sweet Spot: Designing a template for VOD and Live TV services

Today’s viewers can enjoy a wide variety new digital video-on-demand and live TV services on a range of different platforms. At MaginePro, we enable content owners and service providers to effectively engage their viewers by offering a series of customizable UX templates that meet their business needs and user expectations. Our templated solutions are designed…

Read More

Finding the right customer service setup for your OTT service

Customer care is an integral part of operations at Magine Pro. We know from experience that great customer service builds trust and loyalty, which ultimately reduces churn and can even encourage customers to make additional purchases, such as package upgrades, later on. It’s important for any OTT service to maintain a high level of customer…

Read More

Draken Film to host the Göteborg Film Festival 2022 online

The Nordic region’s largest film festival, Göteborg Film Festival, is set to return this year between 28th January – 6th February in cinemas and online through their digital service, Draken Film, hosted on the Magine Pro platform. Due to the pandemic, last year’s 2021 edition of the Film Festival became an almost exclusively digital event.…

Read More

NFTs provide a new model for video monetization through OTT

Magine Pro partner, Paus is partnering with award-winning filmmakers to sell exclusive NFTs of their films – giving buyers the chance to be part of movie history. “Paus NFTs provides a new model for distribution and monetization that cinema has never seen before,” said Rishi Kapoor, CEO of Paus. Going forward, following the launch of…

Read More

How search aggregators benefit streaming services & the consumer

Discoverability is essential for online video streaming services today, where competition is high. And there are many ways to increase awareness and visibility of your content and service, including well-thought-through marketing strategies and campaigns that can build a strong online presence. Partnerships are also a fantastic way to extend marketing efforts and boost discovery. Streaming…

Read More

eBook | Film OTT: The ultimate guide to launching a successful streaming service

Download our latest free eBook, Film OTT: The ultimate guide to launching a successful film-focused streaming service, now. As more viewers sign up to services looking to watch what they want and when they want, VOD content, in particular, is in high demand. Our latest ebook looks at how content owners can maximise and successfully…

Read More

paus partners with Raindance Film Festival & offers access to incredible films

Magine Pro’s partner paus has partnered with the Raindance Film Festival this year to enable award-winning filmmakers the opportunity to premiere their work on the paus service.  The partnership means paus users can now discover over 200 unique films in a series of 24-hour windows during the run-up to the Raindance Film Festival (between 27th…

Read More