SVOD FILM SERVICE

OAFF

The first online streaming platform & festival dedicated to African & Diaspora film

About OAFF

OAFF is the first online African and Diaspora film festival that gives viewers access to African culture and unique stories told by Africans. Launched by Cinewax, an association that has been promoting African cinema and culture since 2015 through media, film festivals and other events, the OAFF platform offers global audiences access to African cinema all year round.

Challenge

Cinewax partnered with Magine Pro looking to change their existing platform provider in need of a higher-quality and scalable solution. The Magine Pro built OAFF service was required to house their existing VOD movie library, champion the OAFF brand and launch on web, iOS and Android platforms. The OAFF service was also required to be globally accessible, with the ability to be localised to suit international markets with multi-language, multi-currency and geoblock capabilities.

Solution

  • Leverage Magine Pro’s platform and create an OAFF branded streaming service that is available via web, iOS and Android platforms.
  • Ingest, transcode and protect all OAFF VOD content using Magine Pro’s multivariate DRM platform.
  • Leverage Magine’s cloud infrastructure and CDN provisioning network to enable OAFF to deliver high-quality, low-latency streams 24/7 to all requesting devices worldwide.
  • Enable secure access to the Magine Pro Console, an extensive web-based management tool that enables Cinewax to curate the OAFF service, alongside edit ingested metadata, artwork and publish assets remotely.
  • Facilitate a secure web payment system (supported by Stripe) to ease onboarding for OAFF subscribers.
  • Enable localisation of the OAFF service for select markets, including translated metadata, multi-language audio and subtitles as well as ability to receive and settle payments in select local currencies.
  • Provide FAQs for customers and 2nd line customer support.
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    Result

    Magine Pro provided a full end-to-end video streaming service for Cinewax. The OAFF branded service featured a professional, user-friendly UI that enabled subscribers from around the world to explore a wealth of African cinema and culture.
    Cinewax were given the tools to independently curate and manage their service, including the ability to hero content and create unique content categories via the Magine Pro CMS Console. The VOD service was available worldwide and accessible via web, iOS and Android platforms.

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